Krisarthak: Financial Education and Counselling (FEC) of farmers in Assam

Beneficiary engagement and response: The pilot (Jan – March 2023) reached out to 2834 farmers from 5
value chains in the above mentioned 5 districts. Out of the total beneficiaries, 52.5% are female and 47.5%
are male farmers. 37.8% are smartphone users and 58.2% are base phone users. Out of the 1070 smartphone users, 561 have completed the modules in the Bittiya Sakhi / Financial Friend Mobile Chatbot.

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